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Series A Funding Open

Building the Future of Collaborative Economics

Revolutionary fintech that flips economics: marketing becomes redistributed investment, turning every purchase into shared value

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Become a Partner
Regulated Fintech
20+ Countries
Growing Community
2EARN CASH
>$0M
Total Funding
0%
Marketing Cost Reduction
0%
Growth/Month
+0
Countries Covered

Invest in your consumption

OUR FOUNDATION

Our Vision, Mission & Values

The principles that guide us and the future we're building

Our Vision

Building a global collaborative economic ecosystem where every commercial interaction becomes a source of shared value, trust, and equitable progress.

Every consumer becomes an actor of their own economy
Every transaction is useful, traceable and rewarded
Companies can grow without sacrificing ethics or margins
Technology serves humanity, not the reverse

Our ultimate destination: Become a global reference model in the intelligent integration between consumption, technology, financial inclusion and positive societal impact

Our Mission

Reinventing the value of every purchase: transforming each act of consumption into a source of benefit, engagement and opportunity for users and businesses alike.

Reduce Marketing Costs

Up to 85%

Eliminate costly intermediaries and invest directly in consumers

Improve Conversion

Significantly

Through cashback, gamification and smart rewards

Redistribute Wealth

Directly

Via cashback, BFS and Discount Balance

Our mission extends beyond economic benefits to social responsibility, reducing digital inequalities and promoting inclusive entrepreneurship worldwide.

Our Core Values

The ethical DNA that guides every decision and innovation

Transparency

An economy based on clarity. Every user can see, understand and track the origin of their gains.

  • Blockchain traceability
  • Explicit display of gains
  • Clear terms & conditions

Innovation

Innovation is our DNA. We're ahead of the market in balance structure, partnership model and technology.

  • Three smart balances
  • Circular marketing
  • AI personalization

Excellence

We pursue excellence at all levels: design, customer service, security, performance.

  • High-performance platforms
  • Premium service quality
  • Banking security standards

Social & Environmental

We seek not only profit, but also to repair, balance and inspire positive change.

  • 1 digital tree = 1 real tree
  • Digital inclusion
  • Support local businesses
MARKET CHALLENGES

Current Market Problems

Three major challenges that 2EARN CASH solves innovatively

1

High Cost of Digital Marketing

Companies spend massive budgets for uncertain visibility: intrusive advertising, low conversion rates, saturation of traditional channels.

Marketing budgets wasted without guaranteed ROI

2

Decline of Loyalty Programs

Points or loyalty cards no longer have impact. Customers seek immediate and tangible benefits.

Ineffective and disengaged loyalty programs

3

Conflict of Interests

Interests are often divergent: the seller wants to sell for more, the customer wants to pay less. This misalignment hinders trust.

Divergent interests between merchants and consumers

OUR SOLUTION

The 2EARN CASH Solution

An innovative model that transforms problems into opportunities

💡 Visual Overview

See How 2EARN CASH Works

Discover our innovative solution that transforms every transaction into an opportunity for value creation

2EARN CASH Solution
1

Collaborative Marketing

  • Every user becomes an ambassador
  • Payment based on real performance
  • Natural viral effect through rewards

Marketing cost reduction up to 85%

2

Real & Direct Cashback

  • Real cashback on every purchase
  • Instant rewards (3 balances)
  • Dynamic loyalty through missions

Enhanced user engagement

3

Shared Interests Model

  • The more the user consumes, the more they earn
  • Every useful action is rewarded
  • Transparent equity for all

Win-win virtuous circle

🎯

Market pain points become growth drivers

Merchants, users, partners → All engaged, all rewarded

💎 ADDED VALUE

Added Value for Each Stakeholder

Each stakeholder benefits in a specific and measurable way

We serve investors, partners & merchants, and consumers in MENA, Africa, and globally.

👥 FOR CONSUMERS

Transform Every Expense into Opportunity

💎

Invest in your consumption

The intelligent ecosystem that transforms every act of consumption into shared value creation

Three Smart Balances

Cash Balance (real money), BFS (Balance For Shopping), Discount Balance (automatic discounts)

Proactive Cashback

A percentage of the amount spent is automatically returned to the user

Total Interoperability

Use earnings from Learn2Earn to buy on Shop2Earn or travel with Travel2Earn

Gamification & Rewards

Points, badges, daily missions, challenges, paid referrals

2EARN Mobile App
2EARN Wallet

See the app in action

💡 Philosophy: "Smart consumption is already investing"

Fluidity

View and manage your three balances in real-time

Control

Choose how to allocate your payment methods

Freedom

Optimize every transaction to maximize value

🤝 FOR PARTNERS

Optimize your Marketing Investments

Dashboard Partenaire

Cost Reduction up to 85%

Eliminate expensive intermediaries and invest directly in your consumers

Improved Conversion Rate

Cashback, gamification and rewards stimulate interaction and loyalty

Collaborative Marketing

Every user becomes an ambassador of your brand

Real-Time Dashboards

Drive your sales, measure performance and adjust your campaigns

Three Tailored Partnership Packages

💎 Integral
  • Full integration
  • Exclusive 2EC-GATEWAY
  • Complete marketing support
Choose This Partnership
🔧 Flexi
  • Partial integration
  • Optional 2EC-GATEWAY
  • Partner's choice
Choose This Partnership
💳 Payment Gateway
  • Payment gateway only
  • Fixed or variable fees
  • Type PayPal
Choose This Partnership

Partnership Comparison

Swipe to see all columns

Criteria Integrated Flexi Payment Gateway
Product Integration Total Partial None
2EC-GATEWAY Optional
Marketing Support Complete Yes No
Payment Choice
Exclusive Benefits All products Selected products None
Commission Progressive
All products		 Progressive
Integrated only		 Fixed
All products
💰 FOR INVESTORS

Unique Investment Opportunity

Regulated & Compliant

Major EMI & Micro EMI under SAMA supervision (Saudi Central Bank)

Demonstrated Traction

Signed contracts, rapid growth, successful implementation in real environments

Advanced Technologies

Blockchain for traceability, AI for personalization, scalable cloud infrastructure

International Expansion

Presence in the Middle East (Saudi Arabia, Tunisia, Egypt), expansion to Europe

Company Evolution
🚀

Be Part of the Economic Revolution

Join a proven fintech model with regulatory compliance, strong traction, and a clear path to international expansion. Your investment fuels the transformation of consumption into shared value creation.

>$2M
Total Funding
85%
Cost Reduction
SAMA
Regulated
20+
Countries
🌐 ECOSYSTEM

The 2EARN CASH Ecosystem

Five interconnected sectors via specialized platforms

Business Sectors
Learn2Earn

Learn2Earn

Training, MOOCs, live classes, certified e-learning

🎓 Transform learning into economic opportunity

Shop2Earn

Shop2Earn

General marketplace and partner shops

🛒 Convert every purchase into profit and smart loyalty

Move2Earn

Move2Earn

Ride-hailing, carpooling, valued deliveries

🚗 Monetize trips and reward mobile activity

Eat2Earn

Eat2Earn

Affiliated restaurant network, food tech and deliveries

🍽️ Offer benefits with every food order

Travel2Earn

Travel2Earn

Hotel bookings, travel, leisure and flights

✈️ Travel while generating earnings and savings

Smart Interoperability

One 2EARN account, three universal balances: Cash, BFS and Discount. Pay on all platforms and receive cashback in your balances, no matter where you consume.

Cash Balance

Liquidity Balance

Real money balance usable to pay on all 2EARN platforms and receive cashback

BFS

Balance For Shopping

Dedicated to payments on all platforms linked to 2EARN and receiving cashback

Discount

Discount Balance

Enjoy all discount opportunities on all platforms and receive cashback

How It Works

Consume
Pay with 2EARN
Receive Cashback
CUTTING-EDGE TECHNOLOGY

Blockchain & AI

Advanced technology integration ensuring transparency, personalization and security at every step

Blockchain

A decentralized architecture for enhanced trust and security

Total Transaction Traceability

Every balance movement (Cash, BFS, Discount) is recorded in an immutable ledger

Fraud Prevention

Blockchain strengthens the integrity of the integrated financial system

Tokenization (Coming Soon)

Creation of internal tokens to represent gains, benefits, or shares in collective projects

Smart Contracts

Automation of rewards, partner commitments, and community actions

Artificial Intelligence

AI as the engine of experience and efficiency

Smart Recommendation

Offers based on purchase behavior and relevant mission suggestions

Dynamic Personalization

Dashboard and interface adaptation according to user preferences

Behavioral Detection

Identification of inactive, indecisive or frustrated profiles for re-engagement

Multi-Role AI Agents

24/7 technical support, functional agent, customer service, intelligent CRM

AI + Blockchain Synergy

A powerful combination to build a self-evolving ecosystem

Proactive Security

AI detects suspicious behavior → Blockchain locks or alerts in real-time

Auto-Optimized Contracts

AI adjusts smart contract rules based on user experience feedback

Collaborative Learning

Platform learns from user habits while respecting privacy through cryptographic protocols

Ready for Web 3.0

Interoperability with other blockchain ecosystems, crypto wallets for multi-currency transactions, and automated community growth via AI

Blockchain Interoperability Crypto Wallets AI Automation Self-Adaptation
💰 ECONOMIC MODEL

Disruptive Economic Model

Flywheel Marketing: a self-sustaining virtuous growth circle

Circular Marketing (Flywheel)

Unlike the traditional tunnel model (funnel), circular marketing creates a continuous movement fueled by users themselves.

  • Users attract other users
  • Every useful action is rewarded
  • The value flow never stops
Flywheel Marketing

Earner Marketing

Transformation of users into active prescribers who generate viral marketing while being rewarded for their engagement.

Revenue Distribution

Each transaction generates automatic redistribution according to a balanced and motivating mechanism

Cashback

Direct for the user

Commission

For the prescriber

Pool

Collective loyalty

Margin

2EARN CASH operational

💡

Marketing is no longer an expense, it's a redistributed investment

TRACTION & RESULTS

Traction & Results

Concrete proof of our success

What We Have Accomplished

  • Signing of several partnership contracts with major e-learning players
  • Rapid growth in the number of connected platforms and active consumer network
  • System implementation in real commercial environments
  • Validation of the security of our balance and transaction systems

Why Trust Us

  • Certificat D-U-N-S : 98-646-0468
  • Process transparency
  • Integration of AI and Blockchain
  • Verifiable multi-balance system (Cash, BFS, Discount)

Certifications & Compliance

PCI-DSS

Payment security

ISO 27001

Information security

KYC/AML

Financial compliance

GDPR

Data protection

Official Certificates

Verified and registered business credentials

D-U-N-S Registered Certificate
Verified
D-U-N-S® Registered Certificate

Registration Number: 98-646-0468

Click to view full certificate
Commercial Registration Certificate
Verified
Commercial Registration Certificate

Company Registration Number: 7008367265

Click to view full certificate
SOCIAL & ENVIRONMENTAL IMPACT

Beyond Profit

Committed to society, environment and digital inclusion

Consumer to Actor

Every user becomes an actor of change through their consumption choices. Our gain, cashback and activity tree system encourages responsible behavior.

  • Ethical gamification tools
  • Support for engaged brands
  • Responsible consumption learning

1 Digital Tree = 1 Real Tree

Each useful digital action transforms into real impact. For every completed digital tree, 2EARN CASH commits to planting a real tree through partnerships with local NGOs.

Track your planted trees on your dashboard

Solidarity Communities

Users are grouped into consumption communities based on affinities. Each community can trigger collective benefits: group discounts, common missions, shared goals.

  • Decentralized purchasing power
  • Collective missions
  • Group benefits

Measurable Impact, Traceable Engagement

Impact KPIs are published regularly on our corporate platform

🌳
Trees Planted

Real environmental impact

📊
Emission Reduction

From user behaviors

👨‍💼
Micro-Entrepreneurs

Trained or supported

💰
Solidarity Cashback

Redistributed amount

Corporate Social Responsibility

Carbon Footprint Reduction

  • Dematerialization of loyalty cards and brochures
  • Automated systems limiting unnecessary travel
  • Carbon compensation via tree program

Local Business Support

  • Free or low-cost access to sales tools
  • Partnerships with artisans and SMEs
  • Equitable commission redistribution

Digital Inclusion

  • Multilingual and intuitive interfaces
  • Free educational tools via Learn2Earn
  • Community mentoring programs
SERIES A FUNDING OPEN

Join Our Series A

Raising funds to accelerate expansion, integrate AI/Blockchain and launch new markets

$500B+
TAM Market
8%
Growth/Month
20+
Countries

Funding Journey

Pré-Seed
MVP & legal structuring
✓ Done
Seed
Platforms & partnerships
✓ Done
Series A
Global expansion, AI/Blockchain, new markets
In Progress

Growth Projections

Growth rate 8%/month
Year 1
Foundation
4M
Users
20M
Transactions
$40M
Volume
Year 2
Expansion
10M
Users
50M
Transactions
$250M
Volume
Year 3
Scale
20M
Users
64M
Transactions
$500M
Volume
Year 4
Dominance
50M
Users
800M
Transactions
$5B
Volume
Year 5
Milestone
10M Active
Active Users
-
-
$10B
Total Volume

Why Invest?

1
TAM Market $500B+ (cashback & loyalty)
2
Proven scalable economic model
3
Strategic presence in Middle East
4
Europe expansion in progress
5
Complete compliant fintech infrastructure
6
Experienced team with clear vision
7
Proprietary technology (AI & Blockchain)
8
Strategic partnerships (STC Cloud, Oracle KSA)

Compliance Fintech

  • Licence Major EMI - $2.66M
  • Licence Micro EMI - $533K
  • Supervision SAMA (Saudi Central Bank)
  • Certifications: PCI-DSS, ISO 27001, KYC/AML, GDPR
🚀

Ready to Invest?

Join us in this unique opportunity for growth and innovation

Download Pitch Deck Request Demo
👥 Founders

Founders Team

A diverse and complementary team with a shared vision

Contact the Founders
OUR TEAM

Meet Our Collaborators

Talented professionals driving innovation across the globe

Fatma Kamoun
Tunisia

Fatma KAMOUN

CGO

Chief Growth Officer

Ahmad Jawad Salehi
Europe

Ahmad Jawad Salehi

European Academic Partnerships Manager

European Academic Partnerships Manager

Muhammad Abdelkader
Egypt

Muhammad Abdelkader

Internal auditor financial - Egypt Branch Manager

Internal auditor financial - Egypt Branch Manager

Muhammad Sarrah
Saudi Arabia

Muhammad Sarrah

COO

Chief Operating Officer

Ghazi Tounsi
Tunisia

Ghazi TOUNSI

CTO

Chief Technology Officer

Amina Zemma
Algeria

Amina Zemma

Algeria Sales Representative

Algeria Sales Representative

Mohamed Tounsi
Tunisia

Mohamed TOUNSI

Content & UX Support Specialist

Content & UX Support Specialist

Mohamed Trabelsi
Tunisia

Mohamed TRABELSI

Core System Lead

Core System Lead

Mohamed RJAB
Tunisia

Mohamed RJAB

Cross-Functional Services Lead

Cross-Functional Services Lead

Shorouk Fahmy
Egypt

Shorouk Fahmy

Marketing & Social Media Manager

Marketing & Social Media Manager

Safy Saed Mohamed
Egypt

Safy Saed Mohamed

English Speaker

English Speaker

Rim Dabbech
Tunisia

Rim DABBECH

Business Development Manager – Belegant2earn

Business Development Manager – Belegant2earn

Emir Daoud
Tunisia

Emir DAOUD

Business Developer West Africa

Business Developer West Africa

Dhouha Allegui
Tunisia

Dhouha ALLEGUI

Executive Advisor

Executive Advisor

Mahmoud Salah
Egypt

Mahmoud Salah

Learn2Earn Strategic Lead

Learn2Earn Strategic Lead

Aleaddine Tounsi
Tunisia

Aleaddine TOUNSI

QA & Content Production Specialist

QA & Content Production Specialist

Takoua Ben Jebara
Tunisia

Takoua Ben Jebara

Customer Operations & Support

Customer Operations & Support

Hagar Osama
Egypt

Hagar Osama

Administrative & HR Coordinator

Administrative & HR Coordinator

Abderrazek Hakim
Tunisia

Abderrazek Hakim

Agile Projects Lead

Agile Projects Lead

Tarak Zghab
Tunisia

Tarak ZGHAB

Software Developer

Software Developer

GLOBAL PRESENCE

We are Present in

Our global reach spans across multiple continents

World presence map
STATISTICS

Presence by Country

Detailed breakdown of our international presence

Presence by country
📞 CONTACT

Ready to Revolutionize the Economy?

Join us in this unique entrepreneurial adventure

Headquarters

King Abdulaziz University
Jeddah, Saudi Arabia

Email

contact@2earn.cash

Presence

Saudi Arabia, Tunisia
Egypt, France (coming soon)

Request a Demo Become a Partner

Contact Form

❓ FAQ

Frequently Asked Questions

Find answers to common questions about 2EARN CASH

What is 2EARN CASH?

2EARN CASH is a regulated fintech ecosystem that transforms consumption into shared value. Through our platforms (Learn2Earn, Shop2Earn, Move2Earn, Eat2Earn, Travel2Earn), users earn cashback and manage three universal balances (Cash, BFS, Discount). We redistribute marketing investment directly to consumers and partners.

How can I invest in 2EARN CASH?

We are currently in Series A funding. Interested investors can contact us via the contact form or at contact@2earn.cash. We will share our pitch deck and schedule a meeting to present the opportunity and our traction.

What partnership options are available?

We offer three types of partnerships: Integrated (full product integration and marketing support), Flexi (flexible integration with optional 2EC-GATEWAY), and Payment Gateway (use our payment solution). Each has specific benefits and commission structures. See the Value section for the comparison table.

What are Learn2Earn, Shop2Earn, Move2Earn?

Learn2Earn, Shop2Earn, Move2Earn, Eat2Earn and Travel2Earn are our business sectors. Each sector includes platforms that offer products and services in that domain (e.g. training and certifications in Learn2Earn, e-commerce in Shop2Earn, mobility in Move2Earn). One account gives access to all sectors and their platforms; earnings can be used across them.

Is 2EARN CASH regulated?

Yes. We are a D-U-N-S® registered company and under SAMA supervision (in progress). We operate in compliance with applicable regulations in the countries where we are present.

Where is 2EARN CASH present?

We are present in over 20 countries, including Saudi Arabia, Tunisia, Egypt, and we are expanding to Europe (e.g. France). Our headquarters are in Jeddah (King Abdulaziz University). See the Presence section for more details.